Linley
on CE
Independent
Analysis
of
Semiconductors
for
Consumer
Electronics
Volume
1, Issue 7
July 31, 2006
|
 |
Editor:
Linley Gwennap
Contributors: Bob Wheeler, Jag Bolaria, Joseph Byrne
In
This Issue
A
Guide to SOHO Gateway Processors is now available for immediate delivery.
Get the latest information on the products and vendors
powering the rapidly evolving residential and SOHO gateway market.
For more information, visit our web
site.
Freescale
Upgrades i.MX
Last
week, Freescale unveiled the i.MX27 applications processor. Although
this device is aimed mainly at handheld multimedia players,
the new design also gives a preview into Freescale’s next-generation
handset architecture, which is likely to sample in 1H07. Although
it is based on the i.MX21 and uses an ARM9 CPU, the i.MX27 is likely
to broadly displace the ARM11-based i.MX31 except in applications,
such as PDAs, that require the fastest possible CPU speed.
Using 90nm technology, the i.MX27 runs its ARM9 CPU at a respectable
400MHz. More important, it adds a complete video block that offloads
the CPU from all MPEG4 and H.263/H.264 video encoding and decoding.
This video engine operates at up to VGA or D1 (SDTV) resolution.
The i.MX27 also includes a new crypto engine for decoding DRM-protected
video; an ATA interface for internal hard drives; and, for quickly
downloading content, both a high-speed USB port and a 10/100
Ethernet port. The chip is currently sampling, with volume
production scheduled
for 1Q07.
With
this feature set, the i.MX27 is well suited for portable media
players. Other Freescale processors perform decryption and video
decoding in software on their high-speed ARM CPUs, accomplishing
the same results but burning more power. Unless Freescale can displace
Broadcom and Samsung from the iPod, however, the i.MX27 will appear
only in second-tier devices. We expect Freescale to integrate the
new video and crypto engines into its next-generation MXC processors,
making them much more competitive in multimedia handsets. —Linley
Additional
coverage of i.MX and MXC appears in our report A Guide to Wireless
Handset Processors.
SH-Mobile L3V Targets DTV
Earlier this month, Renesas announced its SH7354 processor, also
known as SH-Mobile L3V, for high-end handsets. In addition to a
216MHz SH CPU, the chip contains a powerful video processor capable
of 30fps encode and decode at full VGA resolution. This capability
allows the chip to perform the video decoding required by mobile
digital television. An external tuner is required for the appropriate
broadcast standard (DMB, ISDB-T, DVB-H, etc). The L3V is due to
sample in August.
The L3V is a lower-cost version of the SH-Mobile 3AS, which
entered production late last year. The L3V has the same
features as the
3AS except for its 3D graphics engine and large on-chip memory.
The L3V also has fewer serial ports, a single LCD controller,
and no USB port. These changes allow for a smaller package
and a lower
price. Renesas announced a 10K list price of 2,500 yen (about
$21), but the company says the price can be as low as $14
in larger quantities.
Due to the similarities with the 3AS, we expect the L3V to
be qualified for production by early 2007.
The
SH-Mobile processors have been popular in Japanese and Korean
handsets, making Renesas the only successful handset-processor
vendor not using the ARM architecture. More recently, the
company has come under pressure from ARM-based processors
from TI and
others.
Renesas hopes to fight back by emphasizing the high-end video
capabilities of its processors and tying itself to the digital-TV
trend. By
bringing high-end video to a new low price point, the L3V
will strengthen Renesas against this onslaught. —Linley
Complete
coverage of the SH-Mobile L3V appears in our report A Guide to
Wireless Handset Processors.
News In Brief Texas
Instruments announced that it has formed a joint development
effort, called Adcore-Tech, with NEC and Panasonic for the development
of 3G handsets. These handset vendors are already using TI processors
(including a semicustom baseband chip) for their 3G FOMA phones
in Japan. This agreement solidifies the relationship between
TI and these two significant customers and allows them to deploy
3G handsets worldwide, particularly as the market moves to HSDPA
and beyond. —Linley
VDSL
chip supplier Ikanos Communications announced on July 31 its
acquisition of start-up Doradus Technologies. Doradus
offers
a VSB/QAM demodulator intellectual-property core for cable
and digital terrestrial TV. Ikanos’s stated intent
is to use the acquisition to strengthen its silicon for
delivery of the
triple-play of services (voice, video, and data). How Doradus’s
technology fits in is unclear, but it hints at a broader strategy
by Ikanos to deliver more than broadband transceivers. —Joe
Additional
coverage of Ikanos can be found in our report A
Guide to SOHO Gateway Processors.
To
receive Linley on CE via e-mail, you must register on
our web site About
Linley on CE
© 2002-2006 The Linley Group
|