The Linley Group Sees Shifting Market Share in Mobile Semiconductor Market

Releases New Mobile Semiconductor Market Forecast, Predicts 40 Percent Growth

Nov 07, 2011

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MOUNTAIN VIEW, Calif. – November 7, 2011 – Predicting wide shifts in market share for mobile chip vendors, The Linley Group today released the “Mobile Semiconductor Market Share Forecast 2010-2015.” The report forecasts mobile chip vendor market share and revenue in five semiconductor categories – cellular baseband processors, application processors, Bluetooth transceivers, mobile Wi-Fi chips and GPS receivers. Based on in-depth analysis of both mobile chip vendors and mobile device market trends, The Linley Group predicts growth of nearly 40 percent through 2015, with revenue rising from $21.4 billion in 2010 to $29.9 billion.

“The mobile market has changed dramatically in the last few years, subjecting both mobile device manufacturers and chip vendors to significant shifts in market share,” said Linley Gwennap. “Through in-depth interviews with chip suppliers and extensive analysis of OEM data, we have developed a forecast that gives readers an expert opinion on the anticipated winners and losers in this dynamic market.”

Among the leading mobile chip vendors, Qualcomm can expect to see its mobile chip revenue rise to $9.7 billion in 2012 due to large gains in share at Apple, Research in Motion and Nokia. This will make Qualcomm the unit share leader in cellular baseband for the first time ever. The report also predicts that Broadcom’s share of the mobile chip revenue will grow to 14.7 percent by 2015, largely due to its strength in Wi-Fi “combo” chips and 3G baseband. Combining WiFi with other interface technologies such as Bluetooth and GPS, combo chips are growing in popularity in smartphones and contributing to a rise in average selling prices for Wi-Fi chips. The report highlights Wi-Fi as the fastest growing mobile chip segment, predicting 111 percent growth through 2015.

Availability
“Mobile Semiconductor Market Share Forecast 2010-2015” is currently available directly from The Linley Group. For further details, including pricing and a list of included tables, visit the web site at http://www.linleygroup.com/mobile-forecast

About The Linley Group
The Linley Group is the industry's leading source for independent technology analysis of semiconductors for networking, communications, mobile, and wireless applications. The company provides strategic consulting services, in-depth analytical reports, and Linley Tech events focused on advanced technology topics. The Linley Group is also the publisher of Microprocessor Report, the leading technical publication for unbiased analysis of high-performance processor technology. For insights on recent industry news, subscribe to the company's free email newsletters: "Linley Wire," "Linley on Mobile," and "Processor Watch" and follow us on Twitter @linleygroup.

Note to editors: To speak to an analyst from The Linley Group about this report, please contact: Erika Powelson, Powelson Communications, 831.424.1811 or email erika@powelsoninc.com.

Company Contact: Madelyn Miller
The Linley Group
650-625-8810
madelyn@lineleygroup.com
Web site: www.linleygroup.com

Public Relations Contact: Erika Powelson
Powelson Communications
831.424.1811
erika@powelsoninc.com